Why you should always send thank-you notes

In a world where texts, tweets and emails are commonplace, sending a thank-you note by snail mail seems like the new way to stand out.

And, if you work in the communications and public relations industry, your personality and attention to detail can make the difference between a successful interaction (leading to fostering a relationship with someone in your industry, or getting a job, as examples), and a dud. Having a hand-written expression of thanks show up in someone’s mailbox could help to put the spotlight on you.

Why? Sending a hand-written thank-you note in the mail implies that you likely care more about your message and what the recipient thinks of it because you’ve invested time and resources. You bought the card and envelope, found the mailing address, took the time to write (neatly, hopefully!) your message, bought a stamp, and then walked to a mailbox.

This is a lot of effort as compared to what’s required to prepare and send an email!

When to send a thank-you note

Get in the habit of sending them:

  • To the subject of an informational interview (learn more about informational interviews here)
  • To someone who refers you for a job posting, once you’re contacted by the hiring manager as a potential candidate
  • To a hiring manager who invites you to participate in one or more interviews/meetings, whether you get the job or not

Make this new habit easier by keeping a box of blank thank-you cards with envelopes and a strip of stamps on-hand so that you can write and send the cards promptly.

Where should you mail your card? Always send it to the person’s attention at their professional address.

If you can’t obtain their office’s mailing address, you have two choices: ask the person for it, which you may not be comfortable with; or, send an email instead.

My rule of thumb? Always send a thank-you note. Paper is the first choice, and email is the second!

Image credit: June Laves from Pixabay.com.

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